I help entrepreneurs develop solid strategic plans for their ventures
I've been fortunate to work in and with some extraordinary people and organisations
I've been fortunate to work in and with some extraordinary
people and organisations
Work with me to give direction to your venture. Tackle the big questions, put in place an implementation plan and cover all the bases when it comes to building your business.
Work with me to create and implement a cohesive brand strategy for your startup. Whether you're just starting, pivoting or just need a refresh.
Dive into the world of branding - whether starting from zero or doing a total brand refresh, we'll look at everything from messaging to logos and user perception.
For entrepreneurs, athletes, and executives who want to stand out in the crowd. Work with me to define your personal brand identity.
Dive into the world of branding - whether starting from zero or doing a total brand refresh, we'll look at everything from messaging to logos and user perception.
For entrepreneurs, athletes, and executives who want to stand out in the crowd. Work with me to define your personal brand identity.
Taking the first steps towards a business idea
Understanding the core purpose of the business and identifying the principles that guide the company’s culture and decisions
Defining the ideal customer profile.
Clarifying the pain points the business addresses.
Determining what sets the business apart from competitors.
Establishing key performance indicators (KPIs) and metrics.
Setting clear and achievable objectives.
Assessing the necessary financial, human, and technological assets.
What do you need to put in place to build a powerful brand identity?
Planning marketing and sales strategies.
Outlining strategies for growth and expansion.
Completed a number of projects with Starting Dimensions and Alex, including a full rebrand - as well as building and designing a website, mobile apps and internal software. Very satisfied with the results.
I worked with Alex to pivot to a more sophisticated brand for my building design business. It was challenging to blend my personal brand with my professional but very happy with what we achieved!
J'ai pu créer ma marque et lancer mon business grâce à Alexandre. Il m'a permis de gagner un temps considérable, il a été présent à chaque étape, son accompagnement a été un vrai plus pour moi.
As a real estate agent I'm in a very competitive industry so it was important to build a clean and professional image. We went through the entire brand journey and my clients have all been incredibly positive in their feedback.
Alex was my Public Image Consultant at OnTrack Sport, helping me put together the strategy for the business and for his work with professional footballers. Cannot recommend enough!
I worked with Alex and Starting Dimensions to put together a brand strategy for my side-gig. I really loved the attention to detail in my plan, as it’s the small things that really make a difference!
Completed a number of projects with Starting Dimensions and Alex, including a full rebrand - as well as building and designing a website, mobile apps and internal software. Very satisfied with the results.
I worked with Alex to pivot to a more sophisticated brand for my building design business. It was challenging to blend my personal brand with my professional but very happy with what we achieved!
J'ai pu créer ma marque et lancer mon business grâce à Alexandre. Il m'a permis de gagner un temps considérable, il a été présent à chaque étape, son accompagnement a été un vrai plus pour moi.
As a real estate agent I'm in a very competitive industry so it was important to build a clean and professional image. We went through the entire brand journey and my clients have all been incredibly positive in their feedback.
Alex was my Public Image Consultant at OnTrack Sport, helping me put together the strategy for the business and for his work with professional footballers. Cannot recommend enough!
I worked with Alex and Starting Dimensions to put together a brand strategy for my side-gig. I really loved the attention to detail in my plan, as it’s the small things that really make a difference!
As a founder, I understand that every single business is different. Whether you need monthly, weekly or daily support, on a retainer or project rate - we can make it happen.
Meet & greet. On a 30min intro call, we'll discuss your needs, wants and aspirations. It's important that we're on the same page.
I'll create a custom proposal based on the deliverables we discuss. You'll get an exact plan of action and milestones to cover.
We'll start the process, going at your own pace and ensuring flexibility along the way.
I am a former public relations and project management professional turned consultant and entrepreneur.
I left the corporate world in 2018 following stints at some of the largest companies and organisations in the world – including the GSMA, the Pan American Games and Penta (formerly Hume Brophy). Starting Dimensions was born in 2015, as a consultancy doing website and logo work for friends. Shortly after, I joined OnTrack Sports as a public image consultant for professional footballers and then started my first startup.
The Starting Dimensions brand has evolved over the years. I’ve worked on business strategy, built mobile apps, created dynamic brands and provided general advisory services to founders, consultants and businesses big and small.
Today, I split my time between consulting for Starting Dimensions and building an AI startup – KitLegit. I’m based full-time in Lisbon, though I can often be found in London, Toronto or Barcelona.
I work in English, French, Russian, Spanish or Portuguese.
Completed a number of projects with Starting Dimensions and Alex, including a full rebrand – as well as building and designing a website, mobile apps and internal software. Very satisfied with the results.
Back Four Brand Protection
I worked with Alex to pivot to a more sophisticated brand for my building design business. It was challenging to blend my personal brand with my professional but very happy with what we achieved!
Hussein Amer
J’ai pu créer ma marque et lancer mon business grâce à Alexandre. Il m’a permis de gagner un temps considérable, il a été présent à chaque étape, son accompagnement a été un vrai plus pour moi.
Anthony Cianni
As a real estate agent I’m in a very competitive industry so it was important to build a clean and professional image. We went through the entire brand journey and my clients have all been incredibly positive in their feedback.
Homes By Adas
Alex was my Public Image Consultant at OnTrack Sport, helping me put together the strategy for the business and for his work with professional footballers. Cannot recommend enough!
OnTrack Sport
I worked with Alex and Starting Dimensions to put together a brand strategy for my side-gig. I really loved the attention to detail in my plan, as it’s the small things that really make a difference!
Michelle Tanega